26 January, 2009

Hormone makes women feel sexy

Women with high levels of the sex hormone Oestradiol (a form of Oestrogen linked to female fertility and reproductive health) tend to consider themselves more attractive and are often found to be more attractive than women with lower amounts of the sex hormone.

According to Doctoral candidate Kristina Durante and Assistant Professor of Psychology Norm Li, young women who produce naturally high levels of Oestradiol are more likely to have affairs, and to change partners more frequently. They also see themselves as more attractive than other women.

The researchers, from the University of Texas at Austin, suggested that those women engage in “opportunistic serial monogamy” i.e. they are open to flings and moving on to new relationships, if a higher-quality mate becomes available.

Kristina Durante explained:

Physically attractive women receive more male attention and, when in relationships, are more likely to be the targets of mate poaching. Attractive women also have especially high mating standards. Read on >>

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